Soeren le Schmidt
I am a young fashion designer based in Copenhagen, Denmark. Since I was a kid, I have always designed clothes. I used my grandma’s atelier/studio. I spend a lot of time in that place.
After high school, I started to work in the Fashion Industry and have worked there ever since. Besides my jobs in different Design Companies, I studied at the tailoring school, which I graduated from in 2015.
Since I finished as a tailor, I have been working on different co-labs together with my own brand SOEREN LE SCHMIDT.
I am designing small collections several times a year which are sold online or in my studio in Copenhagen. Besides this collection, I am making tailormade suits and couture dresses and wedding dresses. All custom made.
Our readers would love to get to know you more Soeren. Tell us about yourself, what is unique about you?
I think that what makes me as designer unique is that when I design I focus on the body and I focus on each customer as an individual. I am very architectonic in my designs, and I like to match my design DNA with my customers self-image. At once I started at the Architect School in Denmark – Which is very helpful in the design process right now.
I am also producing all my evening gown and couture dresses here in Denmark, which makes it easy for my customers to follow the process – These types of goods I am not outsourcing. I believe that the result is better when I can monitor the entire process in my studio.
Soeren, what are your passion and aspiration in life? How did you start as a Designer?
Actually, as I said, I started already when I was a kid in my grandma’s studio. She was sewing and had different industrial sewing machines. There was no limit, and I could just go crazy. I loved it. So I guess I have always known that I wanted to become a Fashion Designer, and I have also always focused on my creativity.
My aspiration for the future is to grow my company even bigger and sell abroad. I would love to make different collaborations within other design industries. I think it is very important for a human being always to qualify them and expand.
Who is your inspiration in life Soeren? How do you keep inspired?
I usually get very inspired when I am travelling. I am always travelling with a notebook and a pen. Very old school, but I like when I am getting an idea to sketch it down right at the moment.
Different people from different cultures inspires me a lot, and of course, I am very inspired by architecture. Especially the period neoclassicism is very interesting for me. There are so many shapes and silhouettes I use in my design process. If I should put a few keywords to my design DNA it could be something like: Tokyo underground meets Rock & Roll but in a minimalistic way.
We all make mistakes Soeren; we wish we could take back. Please tell us about time being a Designer, you wish you’d handled a situation differently with a colleague.
I remember one time I was so sure about a style I made, but it became very expensive because of the trimmings I used. I was advised to source some cheaper trimmings. But since this style in my mind was so perfect I refused to change anything – But unfortunately, it didn’t sell well – Simply because of the price. Even the style was perfect. I think I’ve leaned to be more economically conscious which is very giving for a small design company.
Soeren , when you’re working with a large number of clients, it’s tricky to deliver excellent service to them all. As a Designer, how do you go about prioritizing your clients’ needs?
I always book enough time in my calendar for every customer. I think it is very important that my customers are feeling welcome and no stress. There should always be time for a coffee and a private chat before we are starting to discuss the dress, suit or whatever they are ordering. I am always booking at least a 45 min buffer in my calendar when I am making an appointment in my calendar.
And then I always like to be prepared. If I in advance know what my customer is looking for, I make some drawings and find some fabric samples before she/he comes to the meeting. I think that shows thoroughness
Please tell us Soeren, about a time you had to be very strategic to meet all your top priorities as a Designer?
Soeren, please give us an example of a time when you were able to successfully persuade someone to see things your way at work.
Actually, I think I am very good to argue for my ideas and mind-set. But I am also very open-minded for other ideas and solutions. But if I believe 100% that I am right, then I am fighting for it, and I refuse to lose.
One time I and my colleague disagreed so much about a new style for a collection that I decided to create both – Simply because that we in that way easily could find out which way was the best to do it.
Do I have had to mention that mine was the best? ☺
Soeren please tell us about your proudest professional accomplishment as a Designer. There might be many, but there is always this proudest moment that you just want to share with everyone. What is it and why?
The feeling just after a runway show. Just after you have entered the runway in the finale. That feeling is priceless. You have been working for several months; you have adrenalin pumping around in your body, your guests and your models are happy. That feeling is very special.
But also the feeling when you see one of your designs on the red carpet. That makes you both happy and proud.
Soeren, please give us an example of a time you were able to be creative with your work. What was exciting or difficult about it?
Creativity has always been the easy part in the entire process for me. I get easily inspired, and in that way, I can transform these inspirations directly to designs. I think it is all the practical stuff that goes along with the creative processes that are hard. At once I studied AP Graduate in Commerce Management for six month – simply just to get a better knowledge of economics, law and another subject that could be given for a small private business ad mine.
What advice would you give to the people who want to be successful as a Designer?
Stick to your design DNA. I think it is important to dare to stand out and then be 100% focused on what you do. And then I think it is very important that you not just are a designer but also business-thinking.
Are you looking for collaboration with fashion talents, brands and creatives? If yes, please state below what type of collaboration you are looking for?
In the future, I would love to do more collaboration with other industries. Earlier I have made co-labs with a shoe- bag- and a jewellery company. I think it is very giving for both me as a designer, but also for the company I am doing it for. Since I don’t know the development process the same way as I do in my industry there are not the same limits. And for them, I think it is positive for a company with a fresh set of eyes. New ideas become new PR becomes new customers.
Now for the best part Soeren! Please upload 5-10 photos so we can get to see your work.
Tom McKenzie: @tom__mckenzie
Ane Cecilie Høgh : @anececiliephotography
Karina Jønsson : @karinajonson