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Although, I am a talk show host and television personality what makes me unique is that I am also quite reserved. I enjoy time to myself, and I often take this time to reflect on how I can improve and what propelled me in the direction I have taken in life. This self-time for me is significant to my self-care as it allows me to work on myself so that I can give more of myself to others who need to be inspired and pushed towards greatness.
Nina, what are your passion and aspiration in life? How did you start as a Creative Director?
I have so many passions in life. I've always been this way because my parents instilled beliefs in me that made me feel empowered and encouraged to pursue my dreams. When I was younger I wanted to be a lawyer, so I studied pre-law and for ten years worked in the second highest court in the land. I helped people, garnered much knowledge and experienced everlasting memories that would shape my career. I also desired to be like one of the most influential women in television such as Oprah Winfrey. I developed a talk show which aired on television. With this platform, I created awareness about important issues and people which helped to connect individuals from all walks of life. At some point in my life, I would like to be an author, just like my father who wrote and published his first book at the age of 81. What I'm saying is that I know I can achieve my goals and hearts desires. Everything cannot be done at once, however, as long as I keep working every day towards the goals I desire, then they are achievable. I apply my passions to life, love and relationship. And I have wonderful mentors that I look up to and seek advice from to pursue my passions.
Who is your inspiration in life Nina? How do you keep inspired?
My parents inspire me because of how hard they work to ensure that their children have everything they need. Their love and support have been the key to our success. I have four sisters and without my parents constant, the consistent guidance we would not be where we are today. My great-grandfather was the first American Sea Captain to command an integrated vessel during World War II. My great grand uncle was a Tuskegee Airmen. Both of them faced many adversities that could have been barriers for them to pursue their dreams. However, that wasn't the case. Both men pushed through despite the challenges they faced in such peril times. The individuals I have listed, collectively are my inspirations and they inspire every day. When I think I've had a rough day, I think about what they experienced, and that makes me just that stronger.
We all make mistakes Nina; we wish we could take back. Please tell us about time being a Creative Director; you wish you’d handled a situation differently with a colleague.
We all make mistakes, and no-one is perfect, and that's why I believe I was made imperfectly perfect. I believe that what we look at as mistakes are life lessons. There are many people that I would have loved to work with as a Creative Director. I do wish that ten years back I dared to approach those individuals and bring them to my team. I was shy, and I think that hindered my ability to network as much as I had the opportunity to. Social media wasn't as advanced back then so you were forced to attend social settings where you'd have to approach someone face to face to connect with them. There was a real impact on meeting a person and giving a first impression rather than dropping a line on social media to get someone's attention.
Nina, when you’re working with a large number of clients, it’s tricky to deliver excellent service to them all. As a Creative Director, how do you go about prioritising your clients’ needs?
Something very important that I have learned along the way is not to be reactive to everything. For example, I get messages, phone calls and emails frequently on a daily basis. I set aside time to respond to those messages and phone calls, however, when I'm with a client, my focus is with and on them. They have my undivided attention. I don't interrupt meetings for phone calls or emails. I think my clients appreciate that and they realise that I will respect their time and presence. To prioritise my client's needs, I find out what is important to them, and I prioritise their needs just as I would my own.
Please tell us, Nina, about a time you had to be very strategic to meet all your top priorities as a Creative Director?
There was a time that I was asked last minute to create content for 29 episodes in one week. Working full time, being a caregiver to my elderly parents and volunteering didn't leave much time for that. Communication and integrity played a huge role in the success of meeting these top priorities. I reached out to the individual making the request and found out what subject matter needed to be covered first. With this information, I found that I already had coverage saved from past interviews that I hadn't released yet. This put me ahead 12 episodes and gave me extra time to meet the priorities.
Nina, please give us an example of a time when you were able to persuade someone to see things your way at work successfully.
I enjoy sharing my vision with others and providing value wherever I can. However, I am always open to others ideas.
Nina, please tell us about your proudest professional accomplishment as a Creative Director. There might be many, but there is always this proudest moment that you want to share with everyone. What is it and why?
My proudest moment as a Creative Director was turning one of my many dreams into reality by defying the odds and creating a successful television program that positively impacted communities.
Nina, please give us an example of a time you were able to be creative with your work. What was exciting or difficult about it?
A time when I was able to become creative with my work was when I became a remote host and producer. I filmed, edited and hosted the show on my own.
What advice would you give to the people who want to be successful as a Creative Director?
I would give the people the same advice that was given to me because I continue to be inspired by it. Never give up. Don't let others convince you that what you desire in life is impossible because in the word itself states "I'm Possible."
Are you looking for collaboration with fashion talents, brands and creatives? If yes, please state what type of collaboration you are looking for?
I am always open to collaboration with fashion talents, brands and creatives of the future. I enjoy promoting others brands, featuring them on my Monday Motivational series by talking about how they turned their dreams into reality.
Benjamin Yamoah - Envoy Photography