Kelly Anne Alexander
I am a licenced Cosmetologist, and I have a great eye for beauty. I found my passion is making women that suffered from Hair loss feel better about their strands by making healthier hair choices or Weaving over their Alopecia.
As time went on, I decided to make my hair care product line. I aligned myself with three chemists and began my journey of creating my product line. In doing so, I realised that money was a Hurdle in my life that I had yet to leap over... so I knew that marketing my brand would be costly and difficult. Just another business hurdle to leap over, but instead, I moved that hurdle aside and walked around it, by pledging my allegiance to the fashion industry and Co-Branding with Great designers and Brands
This allowed me to enter LAFW, NYFW and Miami Mercedes Benz Fashion week all while networking, interviewing and Branding.
I then begin to do Celebrity gifting suites and gifting my line to the celebrities and their friends also making me accessible to them and their reality TV shows. This opened the door for me to do more upscale branding.
I now do Co-Branding shoots where I do hair and bring on a hair and Makeup the team. I bring in the photographers, and I scout the location as well as bring in designers and brands.
Our readers would love to get to know you more Kelly Anne. Tell us about yourself, what is unique about you, your brand or the services you offer?
The special thing about me and my Brand is I love and believe in touching your heart first through demonstrations of my product line.
Kelly Anne, what are your passion and aspiration in life? How did you start as a Brand?
My passion is to keep growing my line and visibility. The Brand started to grow and take shape and form because of the events I chose to do. These events have made me visible to people through social media, press and tv.
Who is your inspiration in life Kelly Anne? How do you stay inspired as Brand?
Paul Mitchell was my first go to brand. I loved his brand and read his biography and was smitten at how he executed with $700 and a door to door campaign. Then I met and bought from Isabel Marant, she designed jewellery and then later grew into Designing Beautiful clothing that I love. I was also inspired by Ralph Lauren, his humble beginning and belief in his Ties to his Incredible rise. And of Course the Great Versace! When I feel bad or fall short, These are my personal favourite Go to designers to remind me to keep moving, creating and building.
We all make mistakes Kelly Anne; we wish we could take back. What was the mistake you made in the past that you wish you can take back?
One mistake that I wish I could take back was at the tender age of 17. I walked into a modelling agency in Downtown LA. Just kidding around but longing for validation of my life and desire. Well, I got it!, the young man at the desk thought I was a model and asked me if I would take a modelling gig in Culver city. I said yes. He said," ok wait here while I get your assignment". When he walked away, I turned and ran out of the door, down the stairs and out of the building. That was Elite Modeling Agency..smh@my yourself and my fears
Kelly Anne, How do you describe yourself regarding working with clients?
I describe myself as a patient, fair and eager to please my client as I know they have other choices and I count it as an honour that they chose my brand and me.
Please tell us, Kelly Anne, how do you prioritise work, social life, friends, and family?
The family will always be first, but I don't have to choose too much because many times they will help me with a shoot or event. Often when I do go in alone, I'm sure they are the first, "GoodMorning Sunshines!" That I give and See and the Last, "GoodNight Love!" with a kiss that I give.
Kelly Anne, please give us an example of a time when you were able to persuade someone to see things your way at work successfully.
When you first started my product line, the salon said No we would not carry it we see any reason. I told them the difference in the way it nurtures the hair and how my clients loved it. Finally, I gave each stylist a sample bottle to try. A week later they were all ordering from me and making a commission. It was in their best interest to buy from me instead of having their client purchase from me and having me make all the money. They were persuaded
Kelly Anne, please tell us about your proudest professional accomplishment as a Brand.
My proudest accomplishment came when I shared my product line with a few ladies that I thought were here in American just visiting. Come to find out they were the Founders of a world pageant. They bought my product line took it back to Paris and invited me to the pageant as a sponsor. I flew to Paris that year with all accommodations paid for. I knew I had something special then.
Kelly Anne, please give us an example of a time you were able to be creative with your work. What was exciting or difficult about it?
My last shoot was my most exciting. I had six brands there. Mua, hairdressers, three photographers, three videographers, one drone, 20 models and we shot at 31341 Mulhuland Hwy Malibu Pamela Anderson Lee's and Tommy Lee's old home with broker Missy Echeverria. We shot with a few reality stars, actresses & musicians. Along came a few investors to see my work. I'm still humbled and floored by that last shot I visualised it, and I'm still amazed. Thanking all involved
What advice would you give to the people who want to be successful as a Brand?*
You must never give up. You can take your brand to new levels every week. Use your hashtags, Attending every important event. Post daily. And most importantly Remember that you are a brand. Don't get sidetracked with other world issues unless those issues are YOUR BRAND. Stay on the course your followers are counting on you and so are other brands that may need to co-brand with you
Are you looking for collaboration with fashion talents, brands and creatives? If yes, please state what type of collaboration you are looking for?
I am looking to co-brand even more this year with more locations, Designers, Brands. I am looking for editorial type shoots. If you are interested and understand togetherness, then we can Co-Brand Now
photographers are @KellyAnneHair @Donnie_Image_production